Jessica Richardson - Treasurer

Jessica is a Customer Account Specialist at Duke Energy.  She has lived in St. Petersburg most of her life and promotes the area as often as possible.  She is an avid angler and involved in the Coastal Conservation Association (CCA) organization.  

Miranda Borchardt - Membership

Miranda Borchardt is a Florida native who seeks to help the growth of the tourism industry in the Tampa Bay area.  She is currently the Communications and Partnership Manager for Alligator Attraction. She is also the Communications Chair for John's Pass Seafood & Music Festival. Miranda enjoys outdoor activities such and running, boating, and anything on the water. 

Theresa Crane - President

Theresa is a senior account executive for Duke Energy handling the hospitality industry and municipalities and many other large Duke commercial accounts.. Theresa acquired her passion for tourism during her 16 year tenure at Anheuser Busch Theme Parks. Along with serving on the board for Tampa Bay Women in Tourism, Theresa serves as a board member for the Tampa Bay Beaches Chamber as well as Empath Health's Hospice, co-founded the Bay Area Concierge Association and served for over 10 years on the Florida Restaurant and Lodging Board. Theresa is a seasoned veteran in the Florida tourism industry.

Peggy J. Gourley – Board member Advisor

Peggy is a fourth generation native of Florida and has been associated with and a working part of the Tourism Industry since 1988.  She started working for the Peabody Orlando as a Reservationist and worked her way up to be a Concierge on the Club Floor, specifically the Continental Breakfast.  Peggy was able to interact with many Hollywood celebrities.  She also worked for the Orange County Fire and Rescue Division in the Arson Department; as a member of this vital department, she was allowed to participate in live fire evolution and training exercises utilizing all types and levels of equipment.  Peggy was very active in organizing the annual Fire Arson Seminar.  After moving to Pasco County in 1997, Peggy worked for the Pasco County Clerk of the Circuit Court in the Foreclosed Property Department when the Pinellas County Convention and Visitors Bureau recruited her.  Peggy started in the Convention Services Department then moved to the Public Relations Department where she became an active member of Women in Tourism, before she retired, Peggy became and is currently a Board Member. 

Janeche Petrou - Board Member Advisor

Janeche is originally from Norway, but grew up both in Norway and Peru. She has been a US
resident since 1976. Her career has mostly been devoted to the hospitality industry, with focus on international sales & marketing; bringing foreign visitors to our part of the world. Her diversecareer started as a hotel convention coordinator, next as destination manager for a
Scandinavian incoming tour operator, 24 years as Director of Int’l Sales for the SeaWorld/BuschGardens adventure parks, then owned by Anheuser-Busch, followed by a stint at Atlantis, thePalm in Dubai, UAE, rounding it off as consular officer at the Norwegian Consulate General in Miami, FL. She is multi-lingual (English, Norwegian, Spanish, German, Swedish, Danish). She currently works at repurposing old and much loved furniture, and she is an avid yoga enthusiast and golfer.



Stacey Reed Cash - Programs

Stacey is currently the Event Planner for Duke Energy. She is passionate about event planning and uses her knowledge of event planning to develop, coordinate, and manage meetings, network meetings, teambuilding events, private parties, trade shows, conferences and corporate events.  She is a native Floridian who loves the beaches and the Florida sunshine. Stacey is currently a member of Tampa Bay Meetings Professional International  (MPI) and Association of Administrative Professionals (IAAP). She is married and has three boys.

Missy Hahn - Past President 

Missy has brought her enthusiasm and expertise to every facet of the industry that she knows is so integral to Florida’s economy. With more than two decades of operational and management experience in the tourism business, Missy has built a reputation as an effective sales and marketing resource and as a proud champion of the volunteer causes and councils that are at the foundation of the industry. 

Board Members

Rhonda Sanborn - Board Member Advisor

Rhonda is a multipotentialite – which means many interests and creative pursuits. She has three decades of diverse business and international experience across industry sectors ranging from High Tech Training and Development to Tourism and Nonprofits. A community builder who believes in economic progress through sustainable practices, she is the Community & Business Engagement Manager for Florida CraftArt Gallery, in the Central Avenue Arts District of St. Petersburg. A nonprofit retail gallery that is creating opportunities for fine craft artists to become self-sufficient business owners and helping drive economic development in Florida. Rhonda is a UF graduate, adventurous traveler, devoted music fan, life-long volunteer and community champion.


Cindy Dominick-Information Technology and Social Media

Cindy moved to the Tampa Bay area from Chicago in 2005 to escape the harsh winters.  She has been in the hotel and hospitality industry for over 20 years. She is currently the Director of Sales for the Holiday Inn Express & Suites Tampa Northwest-Oldsmar.  She has also worked as a Special Event Producer, Assistant Marketing Director and holds an Associate’s Degree in Tourism and Travel Services Management from the College of DuPage.  Cindy lives in Safety Harbor with her Boston Terrier Samba. 

Helen Hilton Donelson – Past President Emeritus 

Helen was a founding Board Member of Women in Tourism which was established in l989. Helen is presently retired and is a distributor for Monavie.  Helen has lived in Pinellas County for 45 years working for the St. Petersburg Chamber of Commerce and Pinellas County Chamber of Commerce; she was the President/Executive Director for Discover Florida Suncoast, a marketing arm for the Convention Center, Part Owner for International Travel Agency and retired as the Manager from American Red Cross in St. Petersburg.  She presently serves on the Budget Committee for her Homeowner’s Association; she volunteers for My Hope Chest and works on the Benevolence Committee for her church by counseling women with their finances.  Helen has been a member of the Florida State Hotel Sales and Marketing Association, the Travel Industry Association, National Tourism Association, and the Tourism Committee for the St. Petersburg Chamber of Commerce.

Nancy Vargas - Board Member Advisor

Nancy Vargas is originally from Cherry Hill, NJ and has been in Pinellas County since January 1998. She has been in hotels and hospitality for over 20 years and has a background in operations, food & beverage, catering events and sales. Currently, she is a Sales Manager for the Edge Hotel, on Clearwater Beach, with the option to sell rooms and space at multiple Decade Properties hotels. Residing in Oldsmar, with her Husband and cats, she can often be found enjoying a theme park, concert or whatever new activity she can find.

Cathy Lagrange - Secretary 

Cathy has lived in the Tampa Bay area for 26 years. Since 2006 she works for Florida Barter Tampa Bay as Branch Manager and is an avid supporter of the travel industry. Prior to this, she was a Licensed Mortgage Loan Originator for 12 years. She enjoys cooking and spending time with family and friends.